On 15th February 2024, Dr. R. Sri Ram, Founder of Bags of Ethics/ Supreme Creations, and Smruti Sriram, Chief Executive, joined the British Fashion Council at the London Stock Exchange Market Ceremony to start the trading day.
As part of the 40th year anniversary celebrations of London Fashion Week, senior executives from the fashion industry attended the event in London’s Paternoster Square.
“This was a historic day for the British Fashion Council, and as long-standing supporters of their incredible work we felt proud to join the “ringing the bell”, said Dr. Sri Ram. “London must remain an important centre for trade and business, to showcase the melting pot of creative talent that the UK is globally renowned for. We remain committed to fundraising, and championing sustainability for the fashion, retail, and lifestyle industry as part of our work.”
The opening ceremony included a countdown and cheering at the start of morning trading at 8.00am, and as witnesses of the event Dr Sri and Smruti, joined in signing the book of opening trades. Guests of the event came from all walks of the creative industry from senior leaders in business from eBay, models such as Erin O’Connor, members of the BFC board including Caroline Rush (CEO of British Fashion Council) and David Pemsel (Chair of British Fashion Council) and Catherine Johnson, General Counsel of London Stock Exchange Group.